A butler for the emergency services?

A butler for the emergency services? Daring? Yes, quite possible. But that's the way we are. Even if it's just an advertising figure for now, as your hestomed we somehow want to be exactly that at all points of contact: a loyal companion who thinks with your head, can anticipate your needs and always has a resourceful idea, no matter how challenging your acute problem may be.

We have already stolen a bit. In literature and entertainment, the butler, the outfitter and mentor, or generally the clever, selfless and servant-like figure in the background, has long been an established archetype. Whether Batman's Alfred, Bond's "Q", Butler Parker or the Kingsmen: There is always someone in the background to the hero who covers his back and equips him perfectly.

The TV, film and theatre actor Thomas Maximilian Held has been a fixture on the media circuit for over two decades. He had his breakthrough with the successful comedy "Sechserpack" on Pro7.

"We must never stop offering emergency medicine and all the lifesavers out there more than just a comparable product range - and we should also tell everyone who is important to us", were pretty much the opening words of Dirk Rothschild, one of hestomed's managing directors, when the decision-makers discussed a new communication concept a few months ago.